Damian Counsell

The 4 vital elements of the Marketing Mix

Siva is the name of a popular Hindu god who destroys in order to renew and regenerate. It is also the acronym for the four   →

How sound affects us

Listening to Classic FM as I work, I have become conscious of the effect of a change of sound. The music itself creates a mood   →

15 Top Tips for Public Speaking

It seems to me that the main reason why people get anxious about speaking in public is that they are not sure what is expected   →

How to cure Verbalfilla

Many a brilliant declaration, speech or presentation is ruined by the presence of unattractive filler sounds such as uh … um … ah … you   →

Carrying the bride over the threshold

Carrying the bride across the threshold is a common practice, not only in the English speaking world, but in many other countries as well. To   →

Old wedding customs 1

There are many old customs attached to the marriage ceremony, and I thought I’d share some with you. This one is about the bride’s garter.   →

In these troubled times

When times are tough, as they clearly are at the moment, it is interesting to see how businesses behave. On my bookshelf I have a   →

Have you considered Database Marketing?

  Small businesses don’t always have a Marketing Plan. And when someone suggests Database Marketing, here’s what they often ask: “Isn’t Database Marketing only for   →

Every little helps

The Tesco slogan is an apt reminder of the difference we can make through even a small contribution to a bad situation.  In my local   →

HOW TO CHOOSE A GOOD COPYWRITER

Sensible business people do not write their own sales letters, websites or brochures. They employ copywriters. If you are looking for one, you may like   →