How good is your telephone selling technique?
The argument rages about cold calling, and I must accept that some will continue to do it. If it works for you, that’s good, but →
Damian Counsell
15 Tips to help you get what you want
Negotiation isn’t about winning and losing. It’s about both sides feeling there was some progress, with both being better off than before. For example, gaining →
The headline can make a B-I-G difference
Advertising gurus like David Ogilvy and others have long maintained that the headline is worth 90% of your advertising spend. It has also been written →
Don’t make them say, “Get on with it!”
Recently I have watched a number of American How To videos on YouTube, and noticed a common trend that occurs also in American sales letters →
8 Essentials for a Presentation Worth Hearing
There are eight important ingredients in a successful presentation, indicated by my acrostic, OH AM I SAD (which you will be if you don’t do something like →
Wouldn’t you like to have the Voice of Leadership?
What makes you a ‘must have’ in your business sector? How effectively are you putting that across? Send for your free e-book: The Voice of →
Open up your creativity
What is Creativity? It is the ability to solve a problem, see something that others do not see, represent a commonplace thing or notion in →
Let me tell you a story …
Make a point, tell a story; tell a story, make a point. That’s an easy enough mantra to follow in speeches and presentations, but what kind of →
Consider the way you sound
Listening to Classic FM as I work, I have become increasingly conscious of the effect of a change of sound. The music itself creates a →
Two nations, common language?
Americans have an interesting way with the English language, and their use of understatement is sometimes misunderstood. On LinkedIn, someone asked a group if anyone →
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