sales

How good is your telephone selling technique?
March 5, 2013 Marketing sales Comments Off on How good is your telephone selling technique?

The argument rages about cold calling, and I must accept that some will continue to do it. If it works for you, that’s good, but   →

Don’t make them say, “Get on with it!”
February 27, 2012 Presentations public speaking sales speaking Comments Off on Don’t make them say, “Get on with it!”

Recently I have watched a number of American How To videos on YouTube, and noticed a common trend that occurs also in American sales letters   →